It was truly awful. Tasted nothing like wine (let alone shiraz), with the only similarity being the colour. It certainly wasn't a good first introduction to zero alcohol product. Very disappointing.

I have gone on the huge rampage of tasting non alcoholic wines and this was one of my top 3 reds (out of 16 of mid-top range sampled). It’s dry but aromatic, has the body of Pinot Noir rather than Shiraz, but wonderful tanins. I don’t think I will ever find true representation of Shiraz in Zero range, but this is as close as it gets, followed closely by Plus Minus Shiraz.